Flipping leads into customers is definitely some kind of marketing art form, but so is keeping old customers coming back for more. Retaining inactive customers and engaging them in new transactions can get easier if you follow our lead and take some of the advice we give to heart. How You Get Them is […]
Attract customers
June 11, 2019
Engagement: A Two-Way Street
Engagement is important for many areas of your business. It can show that people are interested in what you have to say, and it also gives you feedback on what is working and what isn’t. Engagement on social channels can help to increase your visibility and generate a buzz around your business. Meanwhile in email […]
Convert customers
June 5, 2019
Speak Their Language! Connect Better with Your Potential Customers
Going the extra mile is the name of the game when it comes to converting leads into taking action and becoming your customers. One of the best ways to do it is using communication. If you are trying to conquer new markets abroad, the way your company can go the extra mile with customer communication […]
Keep customers
June 3, 2019
Grow Your Tribe, Keep Customers on Side
It’s in our nature to want to feel part of something. Football supporters wear their team’s colors, fans wear their favorite bands t-shirts. It is no different when it comes to your business. Building a community of customers, making them feel special and getting them excited about your brand, can be a great way to […]
Keep customers
May 27, 2019
How Can You Get a Missandei of Naath For Your Business?
Dear reader. If by any chance you managed to survive to this day without the Internet spoiling the last season of Game of Thrones… You stepped into the wrong place. Let me redirect your curious eyes to a safe space on our blog. Ok, so let’s do this. SPOILER ALERT! No, she is not dead! […]
Convert customers
May 27, 2019
RIP Email Flippers; Live Chat as the New Cool Kid on the Block!
So here you are, brainstorming how to push your leads to take action? You are at a crossroads, contemplating whether to order everything on the menu or focus your attention and appetite on a couple of chefs specialities. Let’s discuss the matter! The menu Your traditional list of options to harass leads into becoming […]
Keep customers
May 22, 2019
More Issues Than Vogue: Helping Customers Resolve Them
So we’ve got issues. And it’s not the kind of issues Queen Nicki is having, W, Vogue, Cosmo icon cover issues. Oh no, what we have on our delicate hands are the many many issues of your customers. What are these issues about? It’s about you, your product, the weather, their dog got a bone […]
Convert customers
May 20, 2019
Conversion Rate Optimization: How Live Chat Can Help
No one likes the idea of missed opportunities. The beautiful person that passed you on the street, the lotto ticket that you didn’t buy. Or more specifically here, the customer that visited your website but left without buying. There are some best practices to follow that could help to get your website converting nicely, taking […]
Keep customers
May 14, 2019
Reducing Effort, the Antidote to Churn?
Customers want an easy life. They want to be able to order Dominoes, lying in bed, using their face as ID to unlock their phone. As business owners, this may be inconvenient but knowing this gives you power. In fact, a study by the Customer Contact Council found that one of the biggest factors for […]
Keep customers
May 13, 2019
Live Chat Bot Hazards – Things You Need to Avoid in Live Response Marketing
In the digital age, mainstream artificial intelligence has gained significant momentum. Today, many programs and machines are being created that have the ability to learn and develop. Without a doubt, science has revolutionized the way we lead our everyday life. From simply playing games to managing day-to-day tasks, AI has transformed the fate of the […]
Keep customers
May 10, 2019
Getting those ride or dies; how building up trust gets you a loyal customer
No customers, no business, right? New conversions mean fresh business. And while getting customers to purchase your product once is great, getting them to return to your business is more profitable than you can imagine. Trust is the greatest commodity in modern day business and it’s the one thing that can’t be bought, but rather […]
Live response
May 6, 2019
Get to Know: Your Knowledge Base
In today’s world, people want their problems to be solved quickly. Besides, a substantial percentage of them would prefer to do it themselves, rather than have someone help them through it. A help center is a collection of content that can help customers solve their own problems with your service or product. It contains the […]