Having loyal, returning customers is a goal of many businesses. But how do you ensure a customer will be back to buy your goods or services again? The key lies within a good customer retention strategy. Making customers feel special is the best way to leave them wanting more from your business. There are many […]

The rationale behind building a business, as you probably already know, is to build a product that customers find useful, and make a profit building that product. As a matter of fact, worldwide economy is built around little transactions between customers who make up industries or markets. What this means is that if you do not provide your […]

Due to the widespread COVID-19 outbreak that has brought the world’s economies to a standstill, many brands have been forced to change the way they do business, or worse: shut down completely. While it is unclear how much long-term impact this pandemic will have on the business landscape, one thing is sure: if business owners […]

No matter what you sell, acquiring and keeping customers is always the foundation. The problem with many brands today is that they focus more on acquiring new customers, and not enough on keeping the old. Keeping old customers is always good for business, as studies have shown that old customers spend more than new ones. […]

In business, the journey to becoming the best doesn’t end at customer acquisition. Every entrepreneur worth his salt knows that getting customers to walk in is just a tiny fraction of a job well done. The customer expects to be met with the best quality service or product, and great incentive to stay for long. […]

Customer loyalty has a host of potential benefits. Loyal customers can be more likely to spend more and tell their friends about your company. It can also cost more to acquire new customers than keep existing ones. Aiming to improve your customer loyalty can be a smart move. There are a number of different tactics […]

Why would anyone sabotage his own business’ chances of making it to the top of its industry? I’m sure you can think of no reason why anybody would want to do that. Unfortunately, many businesspeople make big mistakes in their customer retention strategy and make it difficult to retain their customers. This reduces the lifetime […]

Good communication is important for all areas of your business. And reducing churn is no exception. It can help you to increase consumer satisfaction, listen to customer feedback and more. All of which could increase your customer retention rate. Live support software can help to make communication between customers and your staff smooth. Let’s take a […]

Focusing on lowering your churn rate low could be a sensible strategy for your business. Did you know it can be more expensive to acquire new customers than to keep your existing ones? But are you stuck for ideas on how to reduce churn? Here are some strategies that you could integrate into your customer […]

Since the creation of the internet, social media has been one of the biggest tools used by millennials to build businesses and make millions of dollars from it. A good example is 22-year old Kylie Jenner, whose net worth was recently estimated to be about $1 billion dollars, and she sold about 51% of her […]

Onboarding is the combined processes of welcoming new customers to your product, educating them on how to use it and setting expectations for your future relationship. Strong customer onboarding could help to increase your customer retention rate. Planning, communication and optimization can be important here. Here are some tips that could help to improve your […]

  Yes, that’s right, an article about monkeys and customer retention strategy, bear with us for this one. Have you ever seen monkeys swinging from tree to tree in the jungle tree line? They glide effortlessly from branch to branch. They are in flow, not thinking about what might happen if they miss a branch, […]