As the nights start to get lighter and the air a little warmer, Spring is just around the corner. Are you doing a touch of spring cleaning in preparation for summer? Spring cleaning doesn’t just have to be for your house. Does your company have some areas that you feel could be tidied up […]
Nearly everyone loves cake, and you can guarantee a tasty, well-made cake will keep your friends and family coming back again and again to the cupboard to grab a slice. Much like the tasty cake, you want customers to keep coming back to your business again and again. And you can’t make a good […]
As a business, your customers should be at the center of everything. Knowing fully well who your customers are, and their patterns would help you keep your business running. However, it is not just about knowing who your customers are, it is knowing the identity of your business as well and what makes you […]
The work landscape has changed dramatically over the past year because of the COVID-19 pandemic. Companies have had no other choice but to switch to remote work as governments mandated everyone to stay home, and closed borders. When the COVID-19 first shut down in-person businesses in 2020, it took quite a while for some […]
Nowadays, it may seem like everyone is using live response software on their websites. Everywhere you look, you see chatboxes and buttons that promise to connect you with a live team member. The truth is, lots of businesses are using live response to step up their sales game and you could be, and should be, […]
Once you are bringing in new leads and converting them to customers the next step is keeping them, or in fancy terms: customer retention. This could be customers coming back for repeat business or keeping subscribers if you provide a membership / subscription service. Customer retention has a myriad of benefits. It can be […]
Optimize, optimize, optimize, if you’ve been in the digital marketing world for any amount of time, no doubt you have heard this phrase time and time and again, and for good reason, who doesn’t want their business operating as well as it can at all levels. There are many benefits of live response as standard, […]
Once you are bringing leads into your business, the next step is to move them towards a sale, and convert them into actual customers. Just to recap, a lead means a potential customer and conversion means turning potential customers into actual ones. To sell online, it’s important to cultivate trust in your brand and […]
Lead conversion can be just as frustrating as the process of lead generation. Once you’ve finally figured out where and how to find your leads, now you’re tasked with the job of finally converting them into paying customers. But how exactly do you do that without sending them running for the hills with all that […]
When you start an online business, there are lots of things to think about when it comes to growth. How will people know about you? How can you get those people to trust you and educate them about your product? And on top of this, how do you get them to come back to you […]
If you’re like most business owners, you’re always looking for ways to improve your operations and increase customer satisfaction. Even if things are already going smoothly in your business, no harm can come from looking for ways to improve! One of the best, and easiest, ways any business can make an immediate improvement to […]
Do you plan your content schedule for the month, schedule your posts and then sit back and relax? Or do you think about it last minute, mash together an idea and post it whenever you think about it? Planning and scheduling in advance are not always a bed of roses, but there are quite […]