As a business, your customers should be at the center of everything. Knowing fully well who your customers are, and their patterns would help you keep your business running. However, it is not just about knowing who your customers are, it is knowing the identity of your business as well and what makes you […]
The work landscape has changed dramatically over the past year because of the COVID-19 pandemic. Companies have had no other choice but to switch to remote work as governments mandated everyone to stay home, and closed borders. When the COVID-19 first shut down in-person businesses in 2020, it took quite a while for some […]
Nowadays, it may seem like everyone is using live response software on their websites. Everywhere you look, you see chatboxes and buttons that promise to connect you with a live team member. The truth is, lots of businesses are using live response to step up their sales game and you could be, and should be, […]
We’ve been talking about the power of social media scheduling recently on this blog, how it can help you to be more efficient and plan out a content calendar for the future, but before you start creating a content plan you may not know what types of posts are available to you. So we are […]
Once you are bringing in new leads and converting them to customers the next step is keeping them, or in fancy terms: customer retention. This could be customers coming back for repeat business or keeping subscribers if you provide a membership / subscription service. Customer retention has a myriad of benefits. It can be […]
Optimize, optimize, optimize, if you’ve been in the digital marketing world for any amount of time, no doubt you have heard this phrase time and time and again, and for good reason, who doesn’t want their business operating as well as it can at all levels. There are many benefits of live response as standard, […]
It’s that time of the year again, shorts and flip flops are out, BBQs are fired up, and mostly, people are moaning about it being too hot, haha. And you know what’s a great way to cool down, ICE CREAM! Did you know that there are many similarities between running an online business, and a […]
Once you are bringing leads into your business, the next step is to move them towards a sale, and convert them into actual customers. Just to recap, a lead means a potential customer and conversion means turning potential customers into actual ones. To sell online, it’s important to cultivate trust in your brand and […]
Lead conversion can be just as frustrating as the process of lead generation. Once you’ve finally figured out where and how to find your leads, now you’re tasked with the job of finally converting them into paying customers. But how exactly do you do that without sending them running for the hills with all that […]
When you start an online business, there are lots of things to think about when it comes to growth. How will people know about you? How can you get those people to trust you and educate them about your product? And on top of this, how do you get them to come back to you […]
E-commerce is thriving right now. Customers want to be able to order what they want, whenever they want it. They want to be able to research their own options, make a purchase and get an item the next day or even on the very same day. However, sometimes they need help, and they don’t […]
Xeno offers a wide range of features that Marketing agencies can employ to give their services an edge above all their competitors. Between multilingual live chat, automated communication and file sharing features, Xeno has everything a marketing agency could need to capture leads and turn them into clients as easily as 1-2-3. After all, […]