If you thought Xeno was only about support for existing customers, well think again! Xeno can be used to support many arms of your business, including marketing. Here’s how: Integrations with Popular Apps Xeno has integrations with many popular apps that help with marketing and other business processes, including Marketo, Zapier and Salesforce. These […]
As the nights start to get lighter and the air a little warmer, Spring is just around the corner. Are you doing a touch of spring cleaning in preparation for summer? Spring cleaning doesn’t just have to be for your house. Does your company have some areas that you feel could be tidied up […]
Ok we might have been pushing it with the last P, but stick with us! On-point onboarding is essential for running a successful online business. Good onboarding strategy helps to give a solid first impression to your company and introduction to your product, increases customer satisfaction and decreases churn. Good onboarding shows customers how […]
Are you tired of spending hours thinking up content ideas to attract leads online, only to find that your latest posts have been seen by 5 people, and one of those was your mum? Social media platforms use algorithms to determine who and how many people your posts are shown to, and one of […]
Nearly everyone loves cake, and you can guarantee a tasty, well-made cake will keep your friends and family coming back again and again to the cupboard to grab a slice. Much like the tasty cake, you want customers to keep coming back to your business again and again. And you can’t make a good […]
As a business, your customers should be at the center of everything. Knowing fully well who your customers are, and their patterns would help you keep your business running. However, it is not just about knowing who your customers are, it is knowing the identity of your business as well and what makes you […]
The work landscape has changed dramatically over the past year because of the COVID-19 pandemic. Companies have had no other choice but to switch to remote work as governments mandated everyone to stay home, and closed borders. When the COVID-19 first shut down in-person businesses in 2020, it took quite a while for some […]
Nowadays, it may seem like everyone is using live response software on their websites. Everywhere you look, you see chatboxes and buttons that promise to connect you with a live team member. The truth is, lots of businesses are using live response to step up their sales game and you could be, and should be, […]
We’ve been talking about the power of social media scheduling recently on this blog, how it can help you to be more efficient and plan out a content calendar for the future, but before you start creating a content plan you may not know what types of posts are available to you. So we are […]
Once you are bringing in new leads and converting them to customers the next step is keeping them, or in fancy terms: customer retention. This could be customers coming back for repeat business or keeping subscribers if you provide a membership / subscription service. Customer retention has a myriad of benefits. It can be […]
Optimize, optimize, optimize, if you’ve been in the digital marketing world for any amount of time, no doubt you have heard this phrase time and time and again, and for good reason, who doesn’t want their business operating as well as it can at all levels. There are many benefits of live response as standard, […]
It’s that time of the year again, shorts and flip flops are out, BBQs are fired up, and mostly, people are moaning about it being too hot, haha. And you know what’s a great way to cool down, ICE CREAM! Did you know that there are many similarities between running an online business, and a […]