Do you feel sometimes that finding and attracting quality leads is like trying to catch a glimpse of a Unicorn? Well, let’s imagine for a few seconds that Unicorns are real (I know right?!). We are pretty convinced that attracting leads online and getting the all-important contact info would be a very similar process: […]
Convert customers
December 15, 2019
Which of These Five Mistakes Are You Making in Your Lead Conversion?
Lead conversion is the act of transforming a person from lead to customer in a business. It is probably the most important part of any marketing campaign, yet many business owners make lots of mistakes during this process that usually costs them a lot in revenue. In this article, we will share with you some […]
Keep customers
December 15, 2019
Lessons in Customer Retention from Some of the World’s Top Businesses
There is something more important than getting a new customer, and it is not getting two new customers. It is having happy customers who are loyal enough to choose your brand every single time. Research has shown that it is way cheaper to keep an existing customer than get a new one, and we also […]
Live response
December 15, 2019
The Do’s and Don’ts of Live Chat
Many top organizations agree and understand that the customer is the most important member of any company. More important than the IT guy, the marketer, and even the CEO. It should go without saying then that active service to your customer should be your top priority as a company. To do this, you must always […]
Keep customers
December 13, 2019
Why the Concern for Churn?
Do you feel like every article you read nowadays is about churn? Maybe… but have you wondered why so many people talk about it and why it seems so important? Well, there are a few reasons. It can be cheaper to keep existing customers than to get new ones, you can have a better success […]
Convert customers
December 9, 2019
Why Increase Your Conversion Rate
Having high traffic on your website is one thing; converting leads into customers is another. One would expect websites to master the art of conversion in business, but that is not always the case. Conversion rate is the backbone of sites in marketing. Here is how; if 6% of visitors in your websites take action […]
Keep customers
December 2, 2019
Can Chatbots Reduce Churn?
Churn is an important factor for many businesses. In fact avoidable churn is costing US businesses $136 billion a year. There are a few schools of thought on how to stop people from leaving you, but have you ever thought of the effect chatbots could have? Chatbots can help to increase customer satisfaction, improve onboarding […]
Live response
November 26, 2019
Live Like the Stars: Give Your Customers Their Own PA
Do you sometimes wish you could afford to hire a personal assistant for your life? Someone to organize your schedule for you, do all your life admin and sort out any problems, so you don’t have to deal with them? Blockbuster Hollywood actor style? You may not be able to afford your own PA but […]
Convert customers
November 18, 2019
Trust Signals: The Secret Sauce for Conversion?
Converting can be hard. Driving people along the funnel, taking them from interest to purchase, until you strike gold (or dollars). Building trust is one of the things that can help you to convert. There are some things you can add to your website that may help to build this: trust signals. They come in different […]
Keep customers
November 13, 2019
Keep a Clean Sheet: Tips for Increasing FCR
Even if you aren’t into soccer, I’m sure you have heard this expression: keeping a clean sheet. This is when the goalkeeper is yet to let in any goals. It’s quite an accolade and talked about a lot by commentators and fans. It can have a strong psychological effect on how you think the game […]
Attract customers
November 11, 2019
How To Initiate Interest For Your Business
Ping. A lead has just landed on your page and asked a question. They wait for about 10 seconds and then, if they don’t get an answer to what they need, they run off to a competitor. In order to provide exemplary customer experience, you need to be quick in replying! If you have numerous […]
Attract customers
November 11, 2019
How to Generate Leads for Multi-Level Marketing
One of the biggest mistakes MLM representatives make when they come into the business newly is having the wrong mindset. Many of them see network marketing as a money multiplying venture they can enter with a little money and come out with a lot more. They don’t see MLM as a serious business where they […]