The fast development of technology in the 21st century has been transforming businesses digitally. Add to that the rising demands of the modern consumer for real-time solutions to their questions and problems. Real-time marketing was born to meet those demands. One of the most effective and most preferred real-time marketing methods is live customer support […]
Live response
October 17, 2018
How Can Live Customer Support Supercharge Your Real-Time Marketing Strategy
Keep customers
October 15, 2018
Failing to Prepare is Preparing to Fail: Optimizing Staff Training for Live Support
There are many reasons that live support is great for ensuring customers come back to you again and again. But at the heart of your customer service experience, it’s your staff’s performance that counts. Taking the time to train your staff properly should see a higher customer retention rate and will save you money in […]
Convert customers
October 10, 2018
Unleashing the Power of Real-Time Marketing
The digital world is dynamic, and it is moving fast, very fast! That is why a lot of companies are turning to automated marketing solutions. However, a successful marketing campaign—one that captures leads and turns them into customers—does not just depend on automation alone. Being able to schedule all the aspects of your marketing campaign […]
Attract customers
October 8, 2018
A Match Made in Heaven: Combining Content Marketing and Live Customer Support
“Words can inspire. And words can destroy. Choose yours well” — Robin Sharma. Words are what content marketing is all about. Using them to raise awareness of your business, offer value and build trust with potential leads. The most popular content marketing model is to give value and generate brand awareness through blog posts, and […]
Live response
October 3, 2018
Power Up Your Live Customer Support with the Right Language
According to the latest 2018 statistics on customer service, 62 percent of customers said that they will return to a website with live support features. Moreover, the same report also revealed that people who love to chat spend 60 percent more than those who do not. However, no matter how promising the statistics look, using […]
Keep customers
October 1, 2018
How to Nurture Advocates for Your Brand with Live Response
Zuberance describe a brand advocate “as a highly-satisfied customer or other who recommends their favorite brands and products without being paid to do so.” Brand advocates are a fantastic way of attracting new customers at little expense on your part. With 77% of consumers more likely to buy a new product when learning about it from […]
Convert customers
September 25, 2018
Strengthen Your Leaky Sales Funnel with Live Support
Selling online is a different beast to selling face to face in a high street shop. There are a few ways to do it but the most popular way to take people from lead to customer is best represented by a funnel model: This process consists of 4 stages: Awareness: Potential leads become aware of […]
Attract customers
September 24, 2018
How to Utilize Data Driven Marketing to Generate Leads
Consumers these days are more informed as they have access to a wealth of information with just one click of a mouse. They then use that information to help them in making purchase decisions. In fact, a report from Forrester revealed that 74 percent of consumers in the B2B arena make a research first before […]
Live response
September 21, 2018
Save Money with Live Customer Support
Live customer support is fast becoming the must have feature for online businesses. It allows you to give excellent customer service, increases conversions and repeat business. But the bottom line is that it can help your bottom line, significantly. Some of the benefits of live response is that you can solve multiple problems at time, […]
Keep customers
September 19, 2018
Encourage Customer Loyalty Among Your Different Kinds of Clients
Competition is stiff wherever you go—students compete who gets the highest grade, athletes try to outdo each other to get the gold medal, and in the world of business, companies try to create and offer the best product or service to get more customers and increase their revenue. Businesses might indeed attract more customers, but […]
Convert customers
September 12, 2018
Using Social Proof to Increase Your Conversion Rate
Social proof is a cognitive bias where people follow the actions of the majority because they believe that is the norm. A lot of marketers and salespeople have been using this psychological trick to increase conversion rates and, eventually, sales. It’s not surprising since we, as human beings, are social animals and in order to […]
Attract customers
September 10, 2018
Get with the Times: Lead Generation with Facebook Messenger
It makes sense to go where your audience is. The often-repeated quote from the Field of Dreams is that “If you build it they will come”, but social media platforms have already been built and a large section of society are already there. So, go there! For Facebook in particular, a survey by Pew Research Centre […]