Attract customers August 29, 2018
How to Transition MQLs to SQLs: Quantity vs. Quality

A lot of business owners think that if they get more leads, they can get more customers. In a perfect world, you sell your product and service, and people buy them. But in the real world, there are rejections. Sometimes, people show interest in what you offer, but it does not necessarily mean they will […]

Live response August 27, 2018
The Importance of Platform—Being Near Your Customers

Real-time customer communication, or live response, is a proven solution for customer interaction, delivering higher returns on investment than other approaches, as well as improved customer response. However, to make the most from live response, the customer support team needs to be able to reach out to customers in a familiar environment they are used […]

Live response August 24, 2018
The Art of Conversation: Live Support Tips

Live customer support allows you to talk directly to customers more easily than ever before. And the great news about this is that customers like chatting. They want their issues to be solved in a personal manner and they love to be made to feel special. Mastering the art of conversation is a sure-fire way […]

Keep customers August 22, 2018
Inspire Customer Loyalty: Learn to Listen

When it comes to listening, no one understands its importance better than department store mogul J.C. Penney. He said: “The art of effective listening is essential to clear communication, and clear communication is necessary to management success”. When you take the listening route, the path to success is simple, fast, and uncomplicated: listen carefully, communicate […]

Convert customers August 15, 2018
Every Minute Matters: How Timely Communication Can Boost Conversion

Conversion is the yardstick when measuring the success of a business. It is also the indicator if each aspect of your business is working or not—from product development to customer service. If the conversion exceeds the goals you’ve set, then you can say you’re on the right track. However, if your conversion is declining, you […]

Attract customers August 13, 2018
Convert Your Landing Page into a Great Lead Magnet

Standing out from competitors online can be very challenging. However, there are ways to get ahead of the game. Creating a high-converting landing page can definitely bring in some quality leads. Indeed, to separate your business from others, you need to offer something valuable to your prospects via your landing page. Create interest and excitement […]

Convert customers August 10, 2018
Automation Isn’t Always the Answer: How the Human Touch Can Increase Conversion

It may seem like automation saves your company time and therefore money. Nowadays, there are plenty of ways to automate our communication, whether it’s through support forms, phone calls or via a chatbot, etc. But when it comes to converting leads, there is a much more effective method. Live customer support or live chat is a great way […]

Keep customers August 6, 2018
How Do You Measure Customer Satisfaction?

When it comes to customer experience, you need to make sure that your customers are satisfied. If they are not, it might affect your business in the worst way. So, how do you measure customer satisfaction? There are several ways to do so and it includes not only customer satisfaction surveys, but also actionable steps. In […]

Keep customers July 10, 2018
5 Ways to Make Your Customers Feel Special

Currently, there are 7.6 billion people on earth, and everyone is unique—or at least that’s what we would like to believe. To feel valued and important in this seemingly endless ocean of people is a basic human need. But, businesses often tend to forget that this holds true even for the way in which we […]

Live response July 8, 2018
C.H.A.T.: The Key to Live Response Customer Communication

In case you are still unaware of it, real-time customer communication is the customers’ favorite channel. Indeed, 42% of your leads and customers would rather communicate with your team via live chat than email (23%) or social media (16%). Although instant messaging is used by small and medium-sized businesses to go the extra mile with customer […]

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